Grace Cathedral Cat Picture Book

This charming story follows the adventures of a lost cat who finds a welcoming home at Grace Cathedral, a 100-year-old San Francisco landmark that has hosted historical figures like Martin Luther King Jr. and the United Nations. Written by Dr. Ellen Clark-King, former Vice Dean of Grace Cathedral, Natalie brings to life the story which is now available at Target, Walmart and Amazon. 100% of the proceeds support local outreach efforts in the community. Released November 2023.

Clean Water Crankie

Natalie's creative contribution to a charity water’s first exhibition is a moving panorama artwork housed within a transformed jerry can. This unique piece tells a story celebrating clean water, using watercolors and pressed flowers. The exhibition in London, featured various artists who have each reimagined the jerry can, aimed to raise $28,260 for clean water initiatives around the world.

Exhibition pieces · Full album

“I see my role as an artist contributing to positive change through inspiring empathy and understanding through beauty. Art often expresses powerful messages in ways words cannot by connecting with people on an emotional level through the senses.

“This raises awareness and encourages people to take action. I hope viewers will take away that something as simple as clean water can create health, independence, education, beauty, hope, and joy sustained over generations. It opens up endless possibilities that those with clean water may take for granted on a day to day basis.”

Source: https://www.charitywater.org/art#tooltip-woo

Google

Natalie’s artwork, celebrated for its vibrant and culturally rich expressions, was now showcased across Google’s global headquarters, from Mountain View to Zurich. Her journey began with illustrating images that captured the changing technology landscape.

Her travels lead her to celebrate the community in Switzerland, Zurich headquarters and its cafes. Her work, which blends artistry with storytelling, not only enhances the aesthetics of these spaces but also reflects Google's appreciation for creativity, diversity, and cultural heritage. Through her art, Natalie creates a visual narrative that celebrates connections, memories, and the beauty of everyday moments, making her installations a cherished part of Google’s global environment.

The White House Stationary USDS

Natalie was honored to design stationery note cards for the Head of the United States Digital Service. This collaboration celebrates the mission to deliver better government services through technology and design, reflecting the diverse identities and talents that drive positive change.

The United States Digital Service is a startup at the White House that pairs the country's top technology talent with the best public servants, to improve the usefulness and reliability of the country's most important digital services like healthcare and social security.

I commissioned a piece from Natalie that became our all-purpose personal invitations and stationery as the head of a government organization.  Her warm and evocative watercolor painting stands out from the crowd and incorporates design elements that make it clear it is uniquely for us.  The cards have become keepsakes for everyone lucky enough to receive one! -M. Dickerson, Former Head of USDS

https://www.usds.gov

Wing Chun Documentary and Book

"Wing Chun" is a documentary exploring Chinese martial arts and its philosophy, delving into how Wing Chun principles can be applied to daily life for self-improvement narrated by successful Hong Kong businessman Vincent Lo Hong Sui.

The film features a unique collaboration with artist Natalie and other practitioners, who explore the parallels between Wing Chun and the artistic process. Through painting, Natalie mirrors the concepts of structure, flow, and precision found in Wing Chun, creating a visual dialogue with the documentary's themes.

View on YouTube (2.7M views)

Later, a traditionally bound book was made to honor Grandmaster Ho Kam Ming (Bruce Lee’s training brother and disciple of legendary IP Man, Wing Chun teacher).

Natalie illustrated the parallels between her artistic process and the principles of Wing Chun. She emphasized the importance of thinking creatively, embracing fluidity, and allowing energy to flow freely while painting—qualities that mirror the effortless grace, relaxation, and beauty found in the simplicity of Wing Chun. By intertwining these two disciplines, she highlighted how both art and martial arts can teach us to harness inner energy and express it with elegance and ease.

Vitruvi

This collaboration between Vitruvi, a leader in essential oils and diffusers, and Natalie, explores the power of scent to inspire artistic expression in their blog ‘Natural Habitat’. The feature unveils how specific essential oil blends influence and enhance their artistic process. This unique perspective on the intersection of scent and creativity empowers aspiring artists to explore the transformative potential of aroma, offering a glimpse into the creative haven Vitruvi's essential oils can help cultivate.

Sakura of America

In collaboration for over seven years with Sakura of America, a leading provider of top-quality Japanese art supplies for over 100 years, Natalie created engaging social media posts showcasing Sakura's vibrant products, and custom artwork including YouTube video tutorials. The collaboration also hosted exciting giveaways featuring a curated selection of Sakura's tools and Natalie Woo's artwork.

Source: https://www.instagram.com/p/CnxC0_Xpnsy/

Park James Luxury Boutique Hotel

Natalie collaborated with Park James, a luxury boutique hotel blending modern elegance with Menlo Park's rich history. This unique Valentine's Day collaboration offered a chance to show California's innovation alongside its deep agricultural roots. Savoring farm-to-table creations at Oak + Violet, the hotel's acclaimed restaurant, then unwinding in a beautifully appointed room featuring top-tier amenities, created a romantic escape.

The collaboration included a series of Instagram social media posts and resulted in securing an ongoing events client.

Amour Vert

Amour Vert, the sustainable clothing brand known for its commitment to eco-friendly fashion, launched a campaign called "Women We Amour." This exciting initiative celebrated the power and diversity of women and select customers as both a customer and collaborator. This included a retail catalog release and email campaign.

Olympic Racket Design

Natalie Woo creates a one-of-a-kind badminton racket design featuring a majestic dragon for badminton athlete Ben Lee, 1992 Olympian and 2012 US Olympic head coach. The artwork adorns the HL 8800 Dragon, a badminton racket designed by Ben Lee himself for power and control available in white and black colorways.

Reference: HL Badminton

Harney and Sons Teas

Natalie has a deep love for tea that perfectly aligns with her collaboration with Harney & Sons. Her appreciation for the sensory experiences of tea, from the fragrant aromas to the calming rituals, complements her artistic practice. This partnership allows Natalie to explore her passion for tea while also sharing her creative journey with others through Harney & Sons' platform.

https://www.harney.com/blogs/news/nataliewoo

École Notre Dame Des Victoires

Celebrating the Year of the Dragon in the heart of San Francisco! Natalie collaborates with the historic École Notre Dame Des Victoires, creating a custom print that honors Blaze, the school’s beloved mascot, blending French heritage with the powerful symbolism of the dragon. This unique artwork captures the vibrant spirit of the city and its rich cultural diversity, marking a century-long legacy in a modern and meaningful way.